As r2iâ€™s Director of Marketing Strategy & Insights, Lindsay provides senior leadership on digital marketing strategy development for enterprise level accounts and oversees the execution of strategic plans for various multi-channel digital marketing accounts. Drawing on 10 years of experience in social media marketing, search marketing, display advertising, strategy and analytics, Lindsay serves as connective tissue between r2iâ€™s Strategy, Analytics, Search, and Account teams to ensure that the appropriate digital tactics are being employed to meet clientâ€™s business goals at every stage of the customer lifecycle journey. Lindsay received a B.A. from University of Virginia and an MBA from the University of Marylandâ€™s Robert H. Smith School of Business. Outside of work, Lindsay serves as the Social Chair of the UVA Club of Maryland and prides herself on being a Baltimore foodie enthusiast and Ravens fanatic.