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Media Track Day

Thursday, September 18
1:30–6pm

Marketing, media and public relations have changed dramatically in the digital age. Hear from leading experts who are not only responding to the change but helping to shape it.

Media Track Presented By

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Media Track Supported By

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Track Day Events

  • Future of Digital Marketing

    Digital trends that marketers, agencies, content producers, and startups need to know.

    Thursday, September 18, 1:30pm–6:00pm
  • Ignite Baltimore

    Five minutes, 20 slides. What would you say? At every Ignite Baltimore, 16 artists, technologists, thinkers, and personalities take the stage to answer this challenge.

    Thursday, September 18, 6:00pm–9:00pm

Speakers

  • Will Davis

    Will Davis

    Will Davis, a managing partner and the chief marketing technology officer at Right Source, spearheads the intersection of marketing strategy, consulting, execution and technology for our clients. Will focuses first on business objectives, and then on how clients can leverage marketing and technology to deliver against those objectives

  • Sterling McKinley

    Sterling McKinley

    I'm a Digital Strategist at Mckinley Media, a Online Marketing Agency. I’m passionate about helping my clients find new customers by using online marketing and mentoring startups as an Entrepreneur in Residence at the University of Baltimore. My relatable plain english approach to online marketing has helped thousands of businesses better understand and use the Internet. I use my experiences and love of public speaking to teach marketing workshops for the SBA, SCORE, Maryland State Bar, numerous corporations & universities. In addition, I blog for several websites and I’m a contributor for the Baltimore Business Journal. I hold a Bachelor of Science in Communications & Public Relations from Morgan State University.

  • Steve Intlekofer

    Steve Intlekofer

    Significant experience in educational publishing and content development, as well as business strategy and proposal creation in the educational space. Substantial experience in developing and patenting/trademarking intellectual property. Well-versed in the marketing/advertising field through current position and through high-level contacts and meetings concerning the exploitation of Denizen's intellectual property.

  • Dr. Elliot King

    Dr. Elliot King

    Elliot King is professor and chair of the Department of Communication at Loyola University Maryland, where he is a founder of a M.A. program in Emerging Media. He has written six books and hundreds of articles about new technologies including Free for All: The Internet’s Transformation of Journalism and Best Practices in Online Program Development, one of the first deep dives into online education. He is also the founder of the Media History Exchange, a social network and archive for media historians and chair of the Joint Journalism and Communication History Conference, an annual interdisciplinary conference for people studying media and communication history. He is currently writing a book about thought leadership in the age of social media. Follow him on Twitter @elliotkingphd. He blogs at university5dot0.com.

  • Shervonne Cherry

    Shervonne Cherry

    Shervonne Cherry is a Creative & Social Strategy Lead for Mindgrub, a Technology Innovation Agency that fuses technology with user-centric design. Her recent projects include design for wearable technology applications and developing client strategy around interactive triggering technologies such as iBeacon. Shervonne has worked in the government, educational and private sectors for over 10 years providing creative strategy, social media marketing and mobile application design. She has a passion for design & technology and is actively involved in the Baltimore technology community as a co-organizer for the Baltimore Washington Tech Meetup and evangelist for diversity in technology. Shervonne holds a BS in Visual Communication Design from Stevenson University.