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Media Track Day

Thursday, September 18
12:30–5pm

Marketing, media and public relations have changed dramatically in the digital age. Hear from leading experts who are not only responding to the change but helping to shape it.

Media Track Presented By

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Media Track Supported By

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Track Day Events

  • Future of Digital Marketing

    Digital trends that marketers, agencies, content producers, and startups need to know.

    Thursday, September 18, 1:30pm–6:00pm
  • Ignite Baltimore

    Five minutes, 20 slides. What would you say? At every Ignite Baltimore, 16 artists, technologists, thinkers, and personalities take the stage to answer this challenge.

    Thursday, September 18, 6:00pm–9:00pm

Speakers

  • Lindsay McGettigan

    Lindsay McGettigan

    As r2i’s Director of Marketing Strategy & Insights, Lindsay provides senior leadership on digital marketing strategy development for enterprise level accounts and oversees the execution of strategic plans for various multi-channel digital marketing accounts. Drawing on 10 years of experience in social media marketing, search marketing, display advertising, strategy and analytics, Lindsay serves as connective tissue between r2i’s Strategy, Analytics, Search, and Account teams to ensure that the appropriate digital tactics are being employed to meet client’s business goals at every stage of the customer lifecycle journey. Lindsay received a B.A. from University of Virginia and an MBA from the University of Maryland’s Robert H. Smith School of Business. Outside of work, Lindsay serves as the Social Chair of the UVA Club of Maryland and prides herself on being a Baltimore foodie enthusiast and Ravens fanatic.

  • Michael Reider

    Michael Reider

    Mike is the Chief of Media Innovation with Innovative Consultants LLC. As the CMI of an international technology consulting firm, Mike pulls from more then a decade of video experience to help businesses understand media strategies & implementation. Having worked on the million dollar commercial to basic Vlog, he has seen it all. Mike also is part of Sheffield Institute for the Recording Arts’s advisory board. Helping shape the minds of future media specialists. Mike has set out to blur the lines between video & web for business. By bring video to the middle markets and helping companies create consumable media.

  • Steve Intlekofer

    Steve Intlekofer

    Significant experience in educational publishing and content development, as well as business strategy and proposal creation in the educational space. Substantial experience in developing and patenting/trademarking intellectual property. Well-versed in the marketing/advertising field through current position and through high-level contacts and meetings concerning the exploitation of Denizen's intellectual property.

  • Brigitte Warner

    Brigitte Warner

    Hi! I’m a former math and technology teacher in Baltimore City and now work in web development full time. I love illustration, cartooning, good design, printmaking at Baltimore Print Studios, and Ruby on Rails! Girl Develop It, Rails Girls, and Betamore have all helped me substantially as I learned the ropes of a new trade. Sequential art and illustration are two of my passions and I considered Edward Gorey, Ralph Steadman, Quentin Blake, and Arnold Roth to be some of my greatest influences. I won the President’s Commendation for Achievement in the Arts as the Cartoons, Etc. editor for the Johns Hopkins News-Letter for my illustration and cartooning portfolio.

  • Dr. Elliot King

    Dr. Elliot King

    Elliot King is professor and chair of the Department of Communication at Loyola University Maryland, where he is a founder of a M.A. program in Emerging Media. He has written six books and hundreds of articles about new technologies including Free for All: The Internet’s Transformation of Journalism and Best Practices in Online Program Development, one of the first deep dives into online education. He is also the founder of the Media History Exchange, a social network and archive for media historians and chair of the Joint Journalism and Communication History Conference, an annual interdisciplinary conference for people studying media and communication history. He is currently writing a book about thought leadership in the age of social media. Follow him on Twitter @elliotkingphd. He blogs at university5dot0.com.